We know to create high value for high tech.
Advertising is the tax you pay for being unremarkable. (c)
Stop pitching, stop selling, start telling.
Understanding human needs is half the job of meeting them. (c)
Communications is a marathon, not a sprint.
The product that will not sell without advertising will not sell profitably with advertising. (c)
Never mix High Tech, Low Tech and No Tech.
A story in everything.
Companies purchase B2B tech solutions? Nope. It's people that buy a calm working day.
It's an attention economy. If you don’t have it, you lose. (c)
Like it or not, the market’s perception becomes your reality. (c)
If you want an audience, start a fight.